COZA Marketing

Web design + Google Ads management

Turn search intent into leads your business can actually convert.

COZA Marketing has managed Google Ads since 2007. We build the website, tracking, campaign structure, and AI-assisted optimisation loop that helps you find the customers most likely to buy.

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Since 2007
Google Ads experience
Web + ads
One conversion system
AI guided
Human-led strategy

The real problem

Google can spend your ad money. Growth needs a better system.

AI is powerful, but it still needs commercial judgement. Left unchecked, automation can chase clicks, broad traffic, or shallow signals that never become real enquiries.

Our role is to connect the whole lead path: a fast website, clear offer, tracked form submissions, targeted search campaigns, and constant optimisation around the enquiries most likely to turn into revenue.

Focused services

Two services. One lead generation goal.

We focus on the parts that make Google Ads work harder: the website people land on and the campaigns that bring the right people there.

Conversion-focused web design

A website should be your best salesperson. We plan and build pages that are quick to load, easy to use on mobile, clear about the next step, and ready for measurement from day one.

  • Landing pages and business websites
  • Mobile-first layouts and fast frontends
  • Forms, tracking, analytics, and clear calls to action
  • Content structure that supports both people and search

Google Ads management

We manage campaigns around search intent, conversion data, and lead quality. The aim is not more traffic for its own sake. The aim is a cleaner path from keyword to enquiry to customer.

  • Search campaigns built around targeted keywords
  • Conversion tracking and Google Analytics alignment
  • Negative keywords, location focus, and waste reduction
  • AI-assisted optimisation with human judgement

How it works

A practical loop for better leads.

01

Clarify the customer

We define who you want, where they are, what they search for, and what makes a lead worth pursuing.

02

Build the conversion path

We shape the website or landing page so traffic has a clear reason to enquire and a friction-light way to do it.

03

Launch with tracking

Campaigns, forms, analytics, and conversion events are connected before optimisation decisions are made.

04

Optimise for quality

We use data and AI-assisted analysis to cut waste, refine targeting, and improve the enquiries that matter.

Experience

We have been close to the click since 2007.

COZA Marketing started with Google Ads management and grew into web design because the two are inseparable. A strong campaign still needs a strong landing experience, fast follow-up, and honest reporting.

2007

Started managing Google Ads campaigns

100s

Businesses supported over the years

1

Joined-up system for websites, ads, and leads

Start here

Tell us what you want your website and ads to achieve.

Share a little context and we will come back with the best next step for your business. No canned answer. No hard sell. Just a proper conversation about leads, tracking, and growth.

What we look at: your website, current lead flow, Google Ads opportunity, and how quickly you want to move.

What you get back: a clear recommendation for the most efficient path forward.