Your website can appear for relevant search terms in 2 ways:
1. In the organic listings on Google.
2. As a Google Ads ad above or below these organic listings.
Google Search advertising benefits include:
- You only pay per click. In other words you only pay once a user is taken to your website.
- You have full control over how much you pay per click.
- Every keyword, text ad and landing page can be tracked so you can maximise your return on investment by constantly testing and optimising your Google Ads account.
- Changes to ads and keywords can be done instantly.
- People searching on Google are looking for your product and service so you are advertising to the exact audience at the exact moment that they are looking for you.
- With location targeting any geographical area can be targeted to show your ads.
Let us cut wasteful spending and maximise conversions with your Google Search advertising. Contact us for a free onsite quote!