Youtube Advertising is great because you only pay per view. If a user decides to skip your ad you won’t be charged a cent.
Youtube is now the #2 search engine in the world!
Video is also important for SEO
Some interesting stats:
- Over 800 million unique users visit YouTube globally each month
- Over 4 billion hours of video are watched each month on YouTube
- 72 hours of video are uploaded to YouTube every minute
- 70% of YouTube traffic comes from outside the US
- YouTube is localized in 43 countries and across 60 languages
- In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth
- There are approximately 6 Million users in South Africa
- YouTube Grew by just over 1 Million in the last 6 months in South Africa
- The largest age group is 18-24 with total of 1 953 400 users, followed by the users in the age of 25-34
- 49% male 51% female